Our Top Tips on Doing Successful Business in China 在中国成功的五大秘诀

1. Don’t forget the basics. Make sure you have a sound business proposition and observe your normal business instincts.

2. Remember China is not one single national market. Understand the regional complexity and develop a China strategy. Read more about China's regional cities. 

3. Do your homework. Conduct market research and due diligence. Make sure your activities are sufficiently funded.

4. Recognise the value of relationships. Build credentials and trust by utilising contacts and developing a support network.

5. Be patient and persistent. Be prepared for challenges and competition, and don’t underestimate market expectations.